On August 1, 2018, Google rolled out its latest algorithm update. Dubbed the “Medic” by SEO experts, this update has been credited with re-shuffling the positions of popular websites – many of them operating within the healthcare industry. So, why does this matter to doctors?
Your website may have been […]
In college, I devoured a book called Zen and the Art of Motorcycle Maintenance.
Who didn’t?
I know I’m dating myself here. But, the book reappears on college campuses every decade. The book delves into what defines quality. The protagonist’s philosophical investigations drove him insane, and he was ultimately treated with electroconvulsive therapy, which […]
by Ben Bailess – eMerit
Do you own your cell phone? How about your website? Your online reputation?
Bad news. You ticked the box that reads “I agree to the Terms of Use”, so now you never actually owned any of it. You also just gave your eldest child to Europol [1].
The devil is in […]
What are syndicated reviews?
These are single reviews that end up on many places.
If you are so inclined, an expedient way to drag down your search ranking is filling your online presence with duplicate content. Google defines duplicate content as “substantive blocks of content within or across domains that either completely match other […]
Last week during SMX Munich (Search Marketing Expo), Google Webmaster Trends analyst Zineb Ait Bahajji said that Google’s upcoming “mobile-friendly” algorithm update on April 21st will have more of an impact than both Panda and Penguin [1]. Considering the huge impact of Panda and Penguin, this is a big deal. Here are some common […]
