eMerit® fully embraces the social media revolution shaping the health care industry, and is dedicated to helping both doctors and patients safely and efficiently navigate the constantly changing internet landscape – all while maintaining HIPAA compliance.

To do that we have collected resources that we hope you find helpful and enlightening. By engaging in both the subjective opinions and objective information, we aim to become your trusted source of information related to Medical Identity management.

Correcting Misconceptions: “Online Doctor Ratings Are Garbage”

A recent post on the U.S. News & World Report blog "Policy Dose" skewered the rising popularity of online reviews in the healthcare sector. The author argued they’re worthless: The argument is misguided. I know. I used to feel the way he did. Then, we analyzed the data. We’re now reformed skeptics. First, some background. The “healthcare is not a [...]

By | July 3rd, 2015|Categories: Marketing, News, Online reputation, Online reviews, Research, Trends|9 Comments

Doctors are in the digital fast lane. Steps to take now – Part 2

“Strychnine is a grand tonic, Kemp, to take the flabbiness out of a man.” ― H.G. Wells, The Invisible Man In part 1 we characterized and suggested solutions for Bankruptcy stage. But what if you Google your name and get Nada. You see nothing! Seems like an OK spot, right?…Out of sight, out of mind and nothing bad about me? [...]

By | February 26th, 2015|Categories: Research|0 Comments

How to Leverage Online Patient Reviews.

A high-performing doctor/practice can be distinguished online by proactively asking his/her patients for feedback. If you have a great patient safety record, positive clinical outcomes, and great “customer service”, your online reputation should mirror your actual reputation. Leverage the Internet by considering the following: Gathering reviews in your office, Point-of-Service, is dramatically more effective than relying on email to patients [...]

By | April 25th, 2014|Categories: Research|0 Comments
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